M stand coffee x sports cross-border collision peripheral design
M stand coffee x sports cross-border collision peripheral design
As a boutique coffee brand known for its "one store, one design", M Stand's peripheral design has always integrated minimalist aesthetics, young trend culture and brand tone.
🪐Inspiration interpretation
🔲Coffee × sports cross-border collision
Combining the dynamic vitality of pickleball with coffee culture, conveying the life scene association of "a cup of coffee after exercise".
🔲Visual symbol communication
The brand elements are abstracted, and the logo is printed on the hollowed-out pickleball surface. The logo is integrated into the design with M Stand's iconic black/white as the main color, reflecting a sense of luxury and producing a dynamic visual effect when rolling.
🔲Balance between functionality and minimalist aesthetics
The carbon fiber racket body echoes the insulation material of the coffee cup, and the M Stand Logo is etched to strengthen the brand's minimalist black and white style aesthetics.
🔲Community communication and youthful expression
By deconstructing coffee culture into the design language of sports equipment, combined with scenario-based marketing extension, mini courts are set up in designated places to create a closed-loop experience of "drinking special drinks after playing ball".
🗣️ONE IN's conjecture
The brand value extension of coffee × sports emphasizes that caffeine improves sports performance, and the differentiated peripherals of "coffee + sports" attract young people who love sports and coffee. At the same time, the brand community sense is strengthened through joint names and offline activities. M Stand can not only enter the emerging sports market, but also strengthen the brand's positioning as a "trendy lifestyle proposer", turning coffee from a drink into a symbol of a dynamic lifestyle.
♦️Brand: @M Stand
(Pictures from the Internet, the above remarks only represent ONE IN)
🗣️Hope to provide more people with product selection direction
#Gift customization #Brand gift customization #Enterprise customized gifts #Product design #Customized gifts #Pickball racket #Pickball #Lightweight design
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